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These barriers impededand ultimately helped eliminate or drive into the arms of a competitortwo business that provided innovative health care services directly to consumers. Health Stop was a venture capitalfinanced chain of conveniently situated, no-appointment-needed health care centers in the eastern and midwestern U.S. for patients who were looking for fast medical treatment and did not need hospitalization.
Think who won? The neighborhood doctors bad-mouthed Health Stop's quality of care and its faceless corporate ownership, while the medical facilities argued in the media that their emergency situation spaces might not make it through without revenue from the relatively healthy clients whom Health Stop targeted. The criticism stained the chain in the eyes of some patients.
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